Your clients want to lose weight/ build muscle/ get fitter/ live a healthier life (or all of the above), and they want you to help them get there - yesterday!
Wouldn't it be fantastic if you could just eliminate the guesswork and cut straight to what works for them, individually? Goodness knows, there is not a one-size-fits-all way to achieve these things. If there was, then they wouldn’t need your expert advice!
We are all unique right down to our DNA. Imagine having access to a new field of assessment known as exercise genetics that would finally explain why people doing the same workouts can end up with very different results.
DNA testing allows you to tailor your client’s fitness routine to their genes for the greatest impact.
Over the years in my practice, I have helped many people achieve their health goals by using insights into their individual genetic expressions and predispositions.
The best way to see what makes a person who they are is by taking a closer look at their “building blocks”. This is why I am a fervent advocate for proactive medicine, such as making use of DNA testing.
- Train smart:
To help clients achieve their greatest potential you need to look at training smart, not necessarily hard.
Training smart requires knowledge and insight. Nobody is the same. Whatever your fitness goal and training experience, to maximize your results you need a plan that's personalized.
- Don’t let another exercise specialist be a step ahead of you. If they understand DNA but it’s still new to you, they have the upper hand.
There are many different types of health professionals available. Providing your clients with personalized DNA insights will give them confidence in you, and show the best results over the shortest time.
- DNA information is not just informative, it’s actionable. How to apply knowledge is the most important thing.
Genes determine or affect endurance, stamina, inflammation, recovery, rehabilitation, fitness and weight loss potential.
- Injury costs money, time and results. DNA testing provides key data to create smart training programmes that achieve goals without injuries.
Injury means less time “on the field”, a diminished opportunity for training, fewer results, lost time and worst of all, less income.
- Grow your business by adding value and more personalized services. DNA may be a ‘building block’ for your bank account too.
Of course, you want to help people achieve their goals, but you are also running a business and every business benefits from a competitive advantage.
Give yourself the edge. Start this journey.
